A portion of every Boulevard Frontage Activation directly supports:

• Festival operations

• Public safety

• Infrastructure

• Grants awarded to local schools, youth organizations, arts nonprofits, environmental organizations, and community programs through the Abbot Kinney Festival Association.

By participating, your brand helps preserve and strengthen one of Venice’s longest-running community traditions.

Boulevard Frontage Activations are premium packages created for established brands seeking protected storefront expansion and official integration into the festival.

Your investment supports:

• Public safety

• Permits

• Security

• Street infrastructure

• Marketing

• Community programming

• Grants benefiting Venice-based nonprofit organizations

AKFA mandates that each Frontage Activation carries their own industry-standard insurance requirements for both their own crew and staff as well as for festival attendees who are interacting at the brand activation.

A sample COI will be provided upon execution of agreement.

Yes.

Every Boulevard Frontage Activation receives:

• Festival map inclusion

• Website listing

• General communications inclusion

Larger activations may receive additional communications opportunities based on programming and partnership level.

Your activation will be positioned adjacent to your storefront whenever operationally possible.

Final placement is determined by PARTI + AKFA based on guest circulation, safety, emergency access, production needs, and overall festival curation.

Your frontage activation includes:

• Protected frontage footprint

• Festival integration

• Website listing

• Festival map

• Communications inclusion

• Festival coordination

Execution costs such as fabrication, furniture, staffing, lighting, power, Wi-Fi, insurance, graphics, AV, storage, sanitation, and product handling are not included unless specifically contracted.

You may request a preferred footprint size.

Final placement and orientation are determined by PARTI + AKFA.

Registration begins the reservation process.

Participation becomes final after:

• payment

• signed agreement

• required insurance

• operational approval

Yes.

Sampling is encouraged when appropriate for your brand.

All products and distribution methods must be disclosed to AKFA + PARTI to be approved in advance.

Yes.

Retail sales are permitted within approved activations.

All merchandise categories should be identified during registration.

Power is available upon request.

Additional fees may apply.

Availability is limited and allocated on a first-approved basis.

Yes—with prior written approval.

Generators must meet festival safety and noise requirements.

The Initial deposits are non-refundable.

Payments in full become non-refundable after August 25, 2026.

No refunds are provided for weather, reduced attendance, force majeure, or circumstances outside organizer control.